Why should Small business owners build their websites on WordPress?
Designing and Developing a website for small business owners can be a major task. With multiple benefits like ease of use, flexibility etc. WordPress has become the most popular and go-to platform for small business owners.
WordPress is one of the powerful content management platforms that aids small business owners build their online presence in order to reach a wider audience.
Let’s dive a little deeper to understand why should small business owners use WordPress to build their online presence:
- Easy To Use:
One of the crucial reasons behind the growth of the WordPress CMS is that it is easy to use. With no prior experience with website designing & development, business owners can create professional-looking websites using WordPress. The user-friendly interface makes it quite easy to navigate across the platform. Site owners can customize website appearance & functionality in just a few clicks. Apart from this, WordPress provides a wide range of choices of themes & plugins to choose from that can aid in enhancing the website design and functionality.
- Cost-Effective:
Small Business owners often look for cost-effective measures. WordPress is one of the best cost-effective content-management systems that can help business owners save money while still creating user-friendly and professional-looking websites. Being an open-source software, the platform is highly secured and always up-to-date making it easier for business owners to design and develop professional websites.
- SEO-Friendly:
When businesses design a website, they seldom understand the need for SEO. SEO can help their website attract new customers, and new traffic and rank at the top of SERPs which will also help the business to stand out among its competitors. A website professionally built and designed on WordPress reduces the work of business owners by at least 60%.
- Scalable:
As mentioned above, WordPress is a simple & easy to use content management system. As a business owner, if you wish to add new content to the website or add a new feature to the site, WordPress makes it easy & efficient to add & handle large amounts of traffic and hence more visitors to the site.
- Mobile-Responsive:
With the world getting accumulated in a small smartphone, it is additional pressure for small business owners to design a website that is multi-device friendly. This means that the website will automatically fit into the screen size of the device it is being viewed. WordPress is a mobile responsive platform which means that it will function the same way across all kinds of devices like desktops, mobile phones, or tablets and provide a seamless experience to the users.
- Great Community Support:
WordPress provides a large community of support for developers. Whether it is for technical issues, or wish to optimize it as per search engine standards, or need inspiration for your new or old website design, the support community of the CMS has got it all. Apart from the support community, the CMS comes with numerous blogs, videos, and other reference materials available openly for the users to access.
Why should businesses hire a WordPress Professional?
In the present era, digital presence builds a pivotal role in the success of a business. Platforms like WordPress have emerged as a shining ray of light for entrepreneurs and/or small business owners. Apart from the benefits like cost-effectiveness, scalability etc, the DIY structure has gained tremendous popularity and has become a go-to choice for designing and developing websites.
In order to elevate the journey of building a website on WordPress, WordPress professionals are hired in order to cover the most common and overlooked weapons of WordPress.
So let’s see the key points of hiring a WordPress professional that can impact the growth of their business.
- Experience & Expertise:
WordPress professionals have specialized functional knowledge about the platform which makes them understand the functionalities in much deeper way. This experience can help small businesses leverage the full potential of the platform and hence create a professional, website.
- Customization & Branding:
The hired WordPress professionals can customize the website to perfectly coordinate with your brand identity and qualify your business goals. By creating unique designs, templates, plugins, themes etc. WordPress professionals can help your business to stand out from your competitors and create a unique branding experience.
- Save Time & Experience Efficiency:
It’s a fact, though the WordPress platform is user-friendly, investing time in developing a website can be challenging for a business owner. Hiring an experienced WordPress professional frees up some time for business owners to focus on core business activities. Our WordPress professionals handle all the major tasks such as website setup, content creation, security monitoring, and troubleshooting.
- Search Engine Optimization(SEO):
WordPress professionals understand the rules &fundamentals of SEO. They can create a website that is user-friendly whilst being search engine friendly. Hence, our professionals ensure a proper website structure that increases the chance of attracting organic traffic and reaching potential customers.
- Technical Support & maintenance:
The best WordPress professionals are known to provide ongoing technical support & maintenance for websites. They regularly monitor technical issues, reduce downtime and ensure that the website functionality is to the optimum.
- Scalability & Growth:
With the growth of the business, the website needs a time-to-time revamp. WordPress professionals from ZipPixel are recognized globally to assist with the scaling of websites that can increase traffic to potential customers. Our professionals recommend and implement solutions such that the website remains adaptable to future requirements.
Conclusion:
WordPress is an excellent platform for small businesses to build and enhance their online presence. The advantages of designing a website on WordPress include cost-effectiveness, ease of access, and many more. The benefits of hiring a WordPress professional for business are never-ending. It is an investment that promises to yield long-term benefits that contribute to the success of the business. In order to save further time for business owners, ZipPixel Technologies provides an excellent opportunity to hire the best WordPress Professional in the United States for your business at extremely affordable prices.